March 7th, 2023

Celebrating Hogwarts House Pride with Wizarding World Digital

For over two decades, the Harry Potter series has captured the hearts of millions of people worldwide. Fans of the series have always taken pride in identifying with the four houses of Hogwarts: Gryffindor, Ravenclaw, Hufflepuff, and Slytherin. Now, Wizarding World Digital is inviting fans to celebrate their house pride with a free, interactive event […]

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February 16th, 2022

Warner Bros registers “Harry Potter: Magic At Play” domain (and Twitter account?)

On Februrary 9th 2022, Warner Bros (through its domain register Mark Monitor) registered the domain name Warner Bros. usually registers a lot of domain names related to Harry Potter, more often than not to avoid other people getting them. For example, Warner Bros. owns the domain name That doesn’t mean they are planning […]

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February 8th, 2022

Warner Bros. registers domain name

Warner Bros. has registered the domain name Of course, this may not mean anything, but at the same time, remember our previous scoops about Warner Bros. registering internet addresses for future projects: June 2021: šŸ“¢ Warner Bros has recently registered the following domain names: ––– This could be related to the […]

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January 31st, 2022

Pottermore Publishing revenue rises by 23% and profits by 150%

The Bookseller reports that Pottermore Publishing, the digital content company for J K Rowlingā€™s Wizarding World, saw revenues rise by 23% to Ā£40.4m while pretax profits rocketed 150% to Ā£9.5m. The company reported details of its financial results covering the period for the 12 months to 31st March 2021. Revenues saw an uplift of 23% […]

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September 9th, 2021

J.K. Rowling launches new hub on her website for younger readers: J.K. Rowling’s Stories

To herald the publication of her first major childrenā€™s book since Harry Potter, J.K. Rowling has launched a new interactive section on her website for younger readers to discover and explore the different imaginary worlds of her childrenā€™s fiction. OnĀ J.K. Rowlingā€™s Stories,Ā visitors first arrive at a writing desk that includesĀ meaningful, personal items reflecting the authorā€™s […]

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April 6th, 2018

Adam Fulrath (Head of Creative) leaves Pottermore

Adam Fulrath joined Pottermore on November 2014 as a Head of Creative and since then he directed the revolution of the “The digital heart of the Wizarding World”. He oversaw the creation of a new editorial team, and also the change of tone of voice (and new content) for the 2015 relaunch of the website. […]

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August 21st, 2016

New J.K. Rowling’s hand-drawn sketches hidden on Pottermore Website

In the last months, new drawings made by J.K. Rowling have appeared in some sections on the Pottermore website, but no one noticed them. They were not announced by Pottermore Staff, so they stayed there until someone recognized them. There are new three handwritten drawings by J.K. Rowling, and four that we already knew but […]

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August 19th, 2016

Director of Product at Pottermore explains “Pottermore Presents”

Anna Rafferty is the current Director of Product, Creative and Content at Pottermore. She’s been on the job since January 2015, and she is one of the responsible people for the relaunch of the Pottermore website. She talked to Pottermore about the upcoming digital publications – the three ebooks with short stories about Hogwarts, part […]

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November 20th, 2015

Harry Potter audiobooks available from Audible

The audiobooks of J K Rowlingā€™s Harry Potter novels are available from today through Audibleā€™s UK, US, Australian and German sites, thanks to a deal with Pottermore.Ā The audiobooks are produced by Pottermore and read by Jim Dale (in the North American version), Felix von Manteuffel (in the German version) and Stephen Fry (in the UK […]

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October 8th, 2015

Harry Potter books come to Apple in exclusive digitally enhanced editions

Digital versions of all seven Harry Potter books are now exclusively available on Apple’s iBooks Store. The company announced the launch in a press release published today, adding that the “enhanced” digital versions of J.K. Rowling’s novels feature interactive animations, custom covers, and annotations written by Rowling herself.

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September 22nd, 2015

The new Pottermore is here

The new Pottermore website has been launched.Ā The website made for fans has been redesigned and changed its content, including brand-new writing from Rowling herself – this time about the Potter family.Ā 

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September 17th, 2015

First look at Jim Kay’s Lord Voldemort

With an online campaign, Bloomsbury and Scholastic have revealed Lord Voldemort’s face on Unveil Voldemort website. The illustration, made by Jim Kay, appeared after 14.000 people shared the hashtag #UnveilVoldemort on Facebook, Twitter and Tumblr. The final image shows Voldemort’s eye onĀ the back of Quirrell’s head.

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September 11th, 2015

“Pottermore 2” is coming

The Bookseller, the most popular website for publishers and booksellers in the United Kingdom, has published an interesting article about the changes that are coming to Pottermore, the website thought by J.K. Rowling for Harry Potter fans.

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August 28th, 2015

Bloomsbury publishes digital preview of the illustrated edition

Bloomsbury seemsĀ to have startedĀ the marketing campaign for the Harry Potter Illustrated Edition of Harry Potter and the Philosopher’s Stone. Alongside the release of new characters potraits, today the publishing house has shared online a seven pages preview of this upcoming edition. The seven pages are extract of chapter four and chapter eleven.Ā You can see the […]

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June 24th, 2015

Pottermore released The Deathly Hallows moments

Pottermore has released all the moments from the seventh Harry Potter book, Harry Potter and the Deathly Hallows. The 15 unveiled scenes let you explore the final moments from the last book. Though Pottermore confirmed they will not add more scenes in the future, they also said this is not the end of Pottermore. By […]

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August 27th, 2014

Bloomsbury relaunched its Harry Potter website

The Harry Potter Publishers from the United Kingdom has relaunched its Harry Potter website. The new design has illustration made by Jonny Duddle. Visit it.

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August 1st, 2014

Pottermore releases the final chapters of The Goblet of Fire

Pottermore has released the final chapters of The Goblet of Fire, from Chapter 31 to the final Chapter. Check them here.

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July 18th, 2014

Harry Potter series part of the new Amazon Kindle Unlimited suscription

Amazon announced a new subscription plan called Kindle Unlimited, which allows enjoying unlimited access to over 600,000 titles and thousands of audiobooks on any device for just $9.99 a month. The Harry Potter series are included in this catalogue.

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June 17th, 2014

Robert Galbraith’s official website has a new look

Robert Galbraith’s official website has a new look, probably because of the publication of his new book, The Silkworm. The new website is made by The Creative Corporation.

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April 15th, 2014

Live coverage of the 2014 Quidditch World Cup by J.K. Rowling on Pottermore

Author J.K. Rowling is continuing to post new writing for Pottermore, the digital platform for Harry Potter, with a series of ā€˜liveā€™ reports from the 2014 Quidditch World Cup. The 2014 fictional tournament will take place in the Patagonian desert with teams from around the world competing. The 2014 World Cup reports can be found […]

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March 21st, 2014

Rowling releases “The History of the Quidditch World Cup – Part 2” in Pottermore

As it has been announced,Ā PottermoreĀ has releasedĀ “The History of the Quidditch World Cup – Part 2”, the final part of the Quidditch World Cup Section in Pottermore.

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March 20th, 2014

New Harry Potter Edition: Bloomsbury team up with Pottermore

Bloomsbury will publish a new Harry Potter edition. The Harry Potter books will have a new face starting this September. Jonny Duddle is in charge of the new covers, which have a more tale-legend look than the previous one, possibly to stay in the same area than Pottermore. His past works includeĀ The Pirate Cruncher and […]

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March 14th, 2014

Rowling releases “The History of the Quidditch World Cup – Part 1” in Pottermore

As Rowling promised on Twitter, Pottermore has released “The History of the Quidditch World Cup”. In this first part, Rowling shared the rules and regulations of the famous cup, historical context, the history of the games, the structure of the tournament and a few unusual events that were very interesting to read.

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